PSA summit TRADE SHOW
As a provider of goods and services to the skating industry, you look to PSA for one major ingredient to your marketing mix: access! Exhibiting at our annual summit provides you personal access to professional coaches that you cannot get anywhere else on a national basis. The PSA annual summit is attended by an average of 500 coaches and industry professionals with our Trade Show providing the ideal opportunity to meet, network, brand, and sell your products and services. Our attendees are eager to visit our vendors and what better way to make connections and build customer loyalty than face-to-face? Our summit and trade show are held each spring and is the best way to promote directly to skating professionals on a national scale.
In addition to exhibiting in the Trade Show, we have several other opportunities to showcase your business. Past options include lanyards, attendee gifts/materials, coffee breaks, and breakfast/lunch/session sponsors.
THE PROFESSIONAL SKATER MAGAZINE
As PSA’s flagship publication, PS Magazine is a great way to get your marketing message into the hands of thousands of influential decision makers. Our beautiful and informative bi-monthly magazine is mailed to all 6,000-plus PSA members which includes—but is not limited to—figure skating coaches, program directors, skate technicians, patrons, judges, and other non-professionals who support the Association. This publication offers readers the latest in industry trends, coaching techniques, ethical advice, sport science information, and IJS updates/explanations all in addition to feature-length articles.
PS Magazine is a great way to reach the broad community of professionals and with our flexible ad sizes and price points, you are sure to find an option that fits your budget.
EMAIL MARKETING & JOB POSTS
Looking for a cost effective way of advertising to all of our PSA coaches? Look no further! Mass emails can be sent to the PSA full membership or can target specific areas of the country.
PSA TODAY
PSA Today is our online newsletter for all current PSA members. Here we share highlighted links, the latest PSA announcements, and other timely information and resources to help members grow their coaching business. PSA Today e-blasts are sent out to the full membership list mid-month, pending other necessary in-house communications.